So, once again a series of really nasty, mass shootings has opened up the debate on guns, a debate based on a very simple division of opinion, namely, whether a gun makes you more or less safe.

              Obviously, the pro-gun people promote the idea of a gun as being a very effective way to protect yourself, the anti-gun people arguing the reverse.

              Now it turns out that research on this issue definitively shows that access to a gun creates a risk to health. But since when do most people make decisions based on what some article published in a medical journal wants them to believe?

              So, here we go again with the same old, same old which means that the gun-control crowd has to figure out a narrative which will convince gun-owning Americans that they need to re-think how they feel about their guns.

              And by the way, since roughly 40% of Americans own a gun, and 60% believe that a gun represents safety and self-protection more than it represents a risk, there are a lot of non-gun owners out there who also buy the idea that having a gun around protects you and makes you safe.

              So, what do we do to figure out an effective response to the idea that guns are ‘good’ things to keep around?

              Well, the first thing we have to do is figure out why gun owners’ own guns. And for this information, the gun-control gang turns to their friends in public health who run what they refer to as ‘nationally representative’ surveys to figure out what’s on the brain of the people who need to be taught that they don’t need to own guns.

              Unfortunately, the so-called experts who design these surveys, know as much about guns as I know about nuclear fission, and the idea that well-meaning advocates for gun control would use the so-called research of this public health bunch to develop any narrative which would capture the attention of gun owners is a major reason why gun-control laws don’t result in any change at all.

              I can’t remember the last survey of gun owners by public health researchers which didn’t ask respondents why they own a gun? And when the survey is published, invariably the researchers trumpet the idea that they have discovered a fundamental shift in the mentality of gun owners who used to own guns for hunting and outdoor sport, but now own guns for armed, self-defense.

              Of course, you could learn the same thing by simply reviewing the annual report issued by the ATF on gun manufacture, which breaks down the number of handguns and long guns produced every year. In 2020, the gun industry produced 6.5 million handguns and 3.1 million rifles and shotguns. Think any of those handguns were used to pop a cap into Bambi’s rear end?

              But the issue isn’t whether gun owners are stocking up on self-defense guns rather than sporting arms; the real issue, which not one, single public health survey has ever asked, is how many of these folks who went out recently and bought a self-defense gun were already gun owners and decided to switch from guns used for sport to guns used for self-defense?

              Notwithstanding all the exultant crowing by the gun industry PR folks like the NSSF about all these newbies have been streaming into gun shops to buy their first gun, how come not one, single public health researcher has ever taken the trouble to ask a gun dealer (like me) to estimate the number of customers who come into their shop to buy a handgun as their first gun?

              Here’s my answer to that question. Ready? Almost none.

              That’s right. I stopped doing retail in 2015, but between 2002 and when I shut down my retail sales, I probably sold 2,800 handguns. And since my gun shop, like just about all gun shops, sold guns to the folks who lived in my town and the surrounding towns, I knew just about all my customers, and they were either folks who already owned guns or had been raised in a household where guns were around.

              The point is that when and if the gun-control community (of which I happen to be a long-time member) finally sits down and tries to figure out a narrative that will resonate to the other side, as opposed to figuring what to say to each other, they better be prepared to talk to people for whom guns have always been part of their lives, as well as the lives of their parents and probably further back on the family tree.

              Until and unless Gun-control Nation understands and accepts the essential commonality of gun ownership, we will simply continue to sit here arguing about this law and that law and going nowhere fast.